Books Jan 19, 2012 at 4:12 pm

What Do You Think of the New DC Comics Logo?

Paul Constant
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Comments

1
It's no Gap logo, but it's still probably some kind of witch.
MacCrocodile on January 19, 2012 at 4:33 PM Report this
2
Where's the "Who gives a fuck about DC comics?" option? Dinosaurs of the comics industry.
samktg on January 19, 2012 at 4:35 PM Report this
3
Has anyone on the other boards pointed out that the blood mark on the grey/orange logo seems to be derivative of Watchmen?
on January 19, 2012 at 5:30 PM Report this
4
Looks like a band-aid being pulled back to reveal a wound.
Wicked Virgin on January 19, 2012 at 5:41 PM Report this
5
I wouldn't go so far as to say "comics are for kids" -- Chris Ware, yadda yadda -- but DC Comics are for, not kids, but grotesquely stunted adults.
Fnarf on January 19, 2012 at 5:59 PM Report this
6
I think it's brilliant... the D peeling away from the C speaks to the secret identity of superheros. Plus it looks contemporary and cool. And I'm a huge fan of simple sans serif fonts. Well done, DC!
Mary P. Traverse on January 19, 2012 at 6:37 PM Report this
7
@1 & @6 basically say it all!
Soupytwist on January 19, 2012 at 6:51 PM Report this
8

Cool.

But no Jumbaco.

http://www.youtube.com/watch?v=BJm4rcQEZ…
Supreme Ruler Of The Universe on January 19, 2012 at 6:54 PM Report this
9
I suppose there are also people out there who get upset when the parent corporations change the images of the Morton's Salt Girl, Betty Crocker and the Gorton's Fisherman, but I can't understand why. Have these people nothing important to occupy their thoughts?
thatsnotright on January 19, 2012 at 7:26 PM Report this
10
Hopefully when this ugly logo goes away, they will switch back to something more like the bullet logo -- that at least had a bit of history.
Gus on January 19, 2012 at 7:34 PM Report this
11
@3 for a minut I thought Watchmen was a DC comic and I was like, Cool!
TheMisanthrope on January 19, 2012 at 8:09 PM Report this
12
It looks like a Band-Aid(tm)
Jude Fawley on January 19, 2012 at 9:50 PM Report this
13
You know a logo is weak when they have to print the company's name next to it in block letters just so you know who they are. The previous "bullet" logos didn't need any explanation. They made a clear statement that this was DC.
on January 19, 2012 at 11:24 PM Report this
14
We're going to look back on this as the beginning of the end. Or, perhaps, the end of the end.
woof on January 20, 2012 at 10:15 AM Report this
15
@3 and @11: Maybe my sarcasm detector is on the fritz, but Watchmen was originally published as a DC comic. And, yeah, that's why that logo is up there looking like a Watchmen reference.
stirwise on January 20, 2012 at 4:28 PM Report this

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