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Thursday, September 17, 2009

Ouch

Posted by on Thu, Sep 17, 2009 at 10:52 AM

The New York Times praises Microsoft's new Zune...

The new Zune, which replaces the old models, is Microsoft’s version of the iPod Touch—a gorgeous multitouch screen dominates the front. Its handsome, beveled metal case weighs next to nothing, yet still feels expensive and solid in the hand.... The software design is fluid, beautiful and incredibly responsive.

...before burying it:

Of course, there’s an elephant in this particular room, and it’s called the iTunes App Store. At this point, those 75,000 free or cheap add-on programs, which you can download directly to the Touch, are a juicy attraction indeed. Oh, the Zune has an app store, all right. As of today, there are exactly nine programs in the Zune App Store. Not 9,000 or 900 — nine. A calculator. Weather. A Space Invaders game. Woo-hoo.... after three years, hundreds of millions of dollars in advertising, and, yes, a lot of real innovation, the Zune has managed to claim a measly 1.1 percent of the music player market. Now, it’s one thing to fail because you’re greedy, or you’ve made disastrous design decisions, or you didn’t bother sweating the details. But none of that applies to the Zune. If this thing came out in a parallel universe where the iPod didn’t exist, it would be hailed as a god.

No, the problem is the iPod’s head start—its catalog of music, movies, apps and accessories are ridiculously superior to the Zune’s—and the Zune’s reputation as the player for weirdos and losers. Among the under-25 set, “Zune” is a punch line.

 

Comments (45) RSS

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Will in Seattle 1
If they keep it up, it might get so outsider it will be geek.

That said, this is the same New York Times that thinks Seattle's Washington Mutual tower is in "Kings County".
Posted by Will in Seattle http://www.facebook.com/WillSeattle on September 17, 2009 at 10:59 AM
Urgutha Forka 2
Is this a telephone we're talking about? I forget sometimes.
Posted by Urgutha Forka on September 17, 2009 at 11:01 AM
3
As a Zune owner I'm completely biased, but my view is that the Zune is meant for people who want a pure media experience. Why they have any apps at all, I don't know. I don't care about the apps. I already have a blackberry for phone / email / other shit. Zune is just a media player, evolved.

It's also worth mentioning that the dekstop software is infinitely better than iTunes.
Posted by vailripper on September 17, 2009 at 11:04 AM
4
I got a good deal on my Zune but the only thing was it was the last one is stock and in pink, so it's like driving a Yugo.
Posted by gregg on September 17, 2009 at 11:10 AM
5
It's too bad, because the Zune has a few things going for it that they do a shitty job of promoting. They promote iffy stuff like the built in radio or the spiffy Zune software. They don't promote the fact that you can download a song straight from WiFi (I've bought songs while sitting on the bus), or that for a few bucks a month you can get a subscription that allows you to download any song from the entire store and listen to it as long as you stay subscribed, or that the Zune Store uses the same Microsoft Points that are used in the Xbox store, so if you use the same account in both places you can share points in both places. No, they'd rather show you the innovative SQUARE BUTTON. How the hell did Microsoft become a operating system monopoly with such a shitty marketing division?
Posted by K on September 17, 2009 at 11:16 AM
danindowntown 6
I don't see myself buying a Zune in the near future but this article doesn't exactly bury the product. It points out that it is in most respects the equal of the iTouch but they are too far behind in terms of marketing, advertising, etc. The actual end of the article drives home this point:

"It’s an outdated joke; the Zune HD player isn’t perfect, but it’s every bit as joyful, polished and satisfying as its rival. The question is whether Microsoft will stick it out long enough to close the catalog gap, the ecosystem gap and the image gap."

Posted by danindowntown on September 17, 2009 at 11:16 AM
7
Yeah, the Zune needs 64,999 fart apps to become competitive with the iPod touch.
Posted by ser on September 17, 2009 at 11:22 AM
Cato the Younger Younger 8
Come on guys, SPACE INVADERS!!

Sign me up!!
Posted by Cato the Younger Younger on September 17, 2009 at 11:22 AM
stephanie says 9
yeah weirdos and losers! i was one in high school, and i guess i still am.
Posted by stephanie says on September 17, 2009 at 11:26 AM
10
"the Zune Store uses the same Microsoft Points that are used in the Xbox store"

Bwah, hah, hah, hah hah hah.

Apple uses a little something you may have heard of: credit cards & USD.
Posted by daniel13242345 on September 17, 2009 at 11:30 AM
schmacky 11
I love how Dan skips almost completely over two pages worth of praise from the article, then prints the negative piece in its entirety. He ignores the soul of what the NYT is actually saying. Consider this, which immediately follows the "'Zune' is a punch line" bit:

"It’s an outdated joke; the Zune HD player isn’t perfect, but it’s every bit as joyful, polished and satisfying as its rival."

The author then closes with:

"The question is whether Microsoft will stick it out long enough to close the catalog gap, the ecosystem gap and the image gap."

...which implies the NYT believes it's simply a matter of time and will. But you imply they "bury" it with criticism when in fact the entire thrust of the review is the opposite.

Look Dan, I know everybody hates Microsoft and you get to sound cool and hip by joining the chorus. But if you're going to quote a piece to make your argument, fucking at least try to accurately represent what the author is saying.
Posted by schmacky on September 17, 2009 at 11:31 AM
DyerStraightsGetIt 12
@5 is so right. I cannot overemphasize how great the monthly pass is in convenience, economics, and basic psychological shopping principles. My mom, sister, and I each keep our Zunes completely filled for $5/mo each. $5/month is essentially free. $5/mo is worth it even to people that pirate all their music just to know that all of your music will have the correct, uniform metatags, and it's nearly a divide-by-zero error when talking about how much cheaper it is than getting your stuff from iTunes.
Posted by DyerStraightsGetIt http://www.dyerstraightsgetit.com on September 17, 2009 at 11:33 AM
Mahtli69 13
I agree with @3. I own a 120GB Zune, and, from what I've seen, it is a superior player to the Apple products. Better user interface, better software, etc. I also own a smart phone, so I don't care about apps either. What I really wanted in an MP3 player was a kick ass device that holds all of my music all of the time.

I also agree with @5. Shitty shitty marketing on the Zune. They're also really trying to push the whole social networking aspect, which 1) with tiny market share is pointless, and 2) I'm not interested anyway. The big SQUARE BUTTON kicks ass though ... That is a big part of the user interface that blows away anything I've seen with iPods.

Posted by Mahtli69 on September 17, 2009 at 11:36 AM
schmacky 14
@6 got there before I could post my rant...thanks for the backup. In conclusion: Pull your head outta yer ass, Savage.
Posted by schmacky on September 17, 2009 at 11:37 AM
15
To believe that somehow Apple has gained an unassailable lead in mobile apps is to forget that a couple years ago, they didn't even have a mobile apps offering. It won't be long before there is a reasonable suite of apps available for the Zune HD, and it does have a number of strengths that Microsoft might be able to make people understand. The Zune has always had better sound quality than iPods, the Zune Pass is one of the best deals going in music, and the integration that Microsoft will be able to offer with their other platforms will allow them to do things that Apple will have trouble matching.
Posted by jjb on September 17, 2009 at 11:39 AM
16
I have one, and the device itself is great. I've had issues with bugs, but since installing the new software, I haven't had any that were Zune-related. Of course, that's been all of 3 days now, but anyway.

They need to pimp the Zune Marketplace, and the value of the monthly pass. You can fill your player for $15/mo.! I think that's pretty awesome. And yet, nobody knows about it. This is a problem.

Oh, and the new Smart DJ is pretty cool... kind of like Pandora, only without the stupid new commercials.
Posted by lily on September 17, 2009 at 11:40 AM
eric (the other one) 17
Whenever I see someone with a Zune (and it's not often), I feel vaguely sorry for them. Like their mom bought it for their birthday, not knowing any better, and now they're stuck.

The first Zune was a brick, thick and heavy and ugly, and froze up solid due to software issues. My iPod Touch may not be perfect, but I can use it for e-mail, light web surfing, movies, translation, and all the other stuff I need it to do. Zune's got quite a hill to climb, especially since they seem to be using the iPod as their R&D. Whatever Apple does, Microsoft does 18 months later. It's hard to look like an innovator when you're consistently a year late to market with your products.

I think the main problem with the Zune is that it's by Microsoft, and all their stuff sucks. Every person I know who has an Xbox 360--and there are lots!--has had to send it back at least once, and in one case three times, for repair. Plus it plays a dead format of DVD. Meanwhile, my PS3 has been chugging along problem-free for over 2 years, and plays blu-ray.
Posted by eric (the other one) on September 17, 2009 at 11:41 AM
18
I actually really like the Zune, although I don't own one yet since my old Creative Zen's working just fine. I like the styling and interface a lot more; it just feels like a more sophisticated brother to Ipod's candy colours and rounded, bubble aesthetic.

The WiFi feature is fucking amazing, but I can understand why 14-year-old girls and middle-aged parents might not grasp that; they just want something that plays music. Integration with the Xbox Marketplace also has relatively limited appeal (that is, you need to have an Xbox to really care).

I can see the Times' point. It's just too late to really compete; pretty much everyone who wants a player has one (and it's an iPod) and is brand-loyal. The iPod has even become shorthand for "mp3 player," like fucking Kleenex or Band-aid. Can't beat that kind of branding.

Once my Zen dies, though, I can safely say I'd be looking at a Zune next.
Posted by Gloria on September 17, 2009 at 11:41 AM
19
The Zune has huge potential but at the moment I'm sticking with my iphone and my ps3.
Posted by ser on September 17, 2009 at 11:47 AM
20
@17: You're comparing different products. The iPod touch came out in 2007; the first Zune in 2006. A year makes a huge difference for gadgets. To damn an entire line of products for its shitty debut is kind of short-sighted. Still, I think even asking Microsoft fanboys to call the company "innovative" is a stretch.

It might suck to own an Xbox if it had problems -- which it hasn't for us. We also haven't thrown out all our DVDs yet.
Posted by Gloria on September 17, 2009 at 11:48 AM
Terry Miller 21
I love comments like 3:

" I already have a blackberry for phone / email / other shit. Zune is just a media player, evolved."

why wouldn't you buy an iphone so you can have all of that in ONE device? That was why i bought one.

Note to Microsoft employees: You don't have to drink the koolaid.

or 5:

"They don't promote the fact that you can download a song straight from WiFi"

um, you can do that with an ipod touch and iphone as well. and subscription service?!?! that's worked out soooooo well for Rhapsody hasn't it? And buying shit with a point system, in which MS keeps your spare points if you don't use them all? retarded.

Like 10 says: it's called cash/credit. how about we use that.

Wired basically had these same arguments a couple of days ago. Microsoft will keep throwing money at this, and it's not what they do best. they should have stayed out of the fight all together and focused on, uh, i dunno.... Vista.
Posted by Terry Miller on September 17, 2009 at 11:50 AM
Simply Me 22
I've never used the Zune, but I feel sexy when I use my iPhone. Do Zune people feel sexy? Just wondering....
Posted by Simply Me on September 17, 2009 at 11:56 AM
Bauhaus I 23
I never buy anything from iTunes because it is proprietary. I don't want to forever be committed to Apple products to enjoy the music that I have purchased. If you buy a song, you should be able to play it on anything you have.

Made that mistake with Yahoo! Music and their fucking DRMs. When it went out of business, I had to repurchase many of the songs I'd already paid for so that I could play them on other players. Costly mistake not to be repeated.
Posted by Bauhaus I on September 17, 2009 at 12:04 PM
Rob in Baltimore 24
Why not say that the Zune works for some people, and the Ipod works for others. I don't have either. I use my regular ol' mobile phone, and XM. That is what works for me. I'd get an Iphone, but ATT's coverage is crap in Baltimore. I live downtown, near the Inner Harbor, and the stadiums, and I couldn't get a reliable signal at my house.
Posted by Rob in Baltimore http://www.wishbookweb.com/ on September 17, 2009 at 12:04 PM
DOUG. 25
Terry's gonna get a spanking for using the "r" word.
Posted by DOUG. http://www.dougsvotersguide.com on September 17, 2009 at 12:05 PM
Brian Geoghagan 26
How are those commercials Microsoft preloads on the new Zune?

http://arstechnica.com/microsoft/news/20…
Posted by Brian Geoghagan on September 17, 2009 at 12:05 PM
T 27
@21 You tell others not to drink the Microsoft Koolaid, yet you come off as nothing more than a typical Apple fanboy/Microsoft basher.

I've owned iPods for the last 6 years, and my next media player will not be an Apple product. That's not to say I've had any problems with my iPods, but Apple does not support their products very well (or at all) once the newer, shinier models come out. If the Zune HD manages to hit a 128gb drive by the time I'm ready for a new media player, Microsoft will be getting my money.

Regardless, iTunes is a fucking joke. It gets along with iPods well enough, but as a program, it's a fucking nightmare to deal with.
Posted by T on September 17, 2009 at 12:06 PM
28
Oh, for eff's sake, 21. The Zune Marketplace takes credit cards. They just track balances in points. Which are the same type of points used by Xbox.

Also, Vista sucked. Everyone knows it. That is why there is Win7 now.

I don't want to buy an iPhone, even though they are pretty, because of the shitty AT&T service and plans (also, shitty, shitty battery life and inability to do picture messaging).
Posted by lily on September 17, 2009 at 12:11 PM
29
lily, you're missing the point. Apple DOES NOT TRACK BALANCES. There are no balances. They charge your card after you buy something. Like a normal store. Exactly the same way Amazon does for example.

Points solve problems for Microsoft. They solve issues of credit card fees, international pricing and regulation. They do nothing for customers.

I don't know about folks who use those cards or who have kids or what not, but for 9/10 people they want to buy something and get charged for it.
Posted by daniel1234234234 on September 17, 2009 at 12:18 PM
30
Microsoft should concentrate on innovation instead of watered-down imitation.
Posted by Edward on September 17, 2009 at 12:20 PM
Hepworth 31
I'm far from a Microsoft loyalist, but I do have a Zune. I bought it before the iPod touch hit the market, and at the time, the Zune I have (80GB) sold for half the price of a comparable iPod. The screen is bigger, and the sound quality on the headphones is incredible. They offered the exact same features, otherwise, so it was kind of a no-brainer.

The iPod touch changed the game, though. It went unanswered by Zune for way too long, and now the Zune's got a lot of catching up to do.

All in all, though Zune's a quality product. I think it gets picked on too much.
Posted by Hepworth http://somethingaweek.wordpress.com on September 17, 2009 at 12:45 PM
32
27
you're an idiot
Posted by shut your stupid piehole on September 17, 2009 at 12:51 PM
Will in Seattle 33
@10 for the win.

Zune for the points-based whine.
Posted by Will in Seattle http://www.facebook.com/WillSeattle on September 17, 2009 at 12:58 PM
34
Obviously, the Stranger disapproves of the new Zune for a reason they do not wish to disclose publicly: the new Zune HD removes the ability to squirt strangers in public.
Posted by RL is too lazy to log in on September 17, 2009 at 1:03 PM
SpecialBrew 35
Zune is better, honestly, but that headstart is never going to get closed in on.
Posted by SpecialBrew on September 17, 2009 at 1:04 PM
PDXRitchie 36
Here's the problem, none of you seem to have heard about Archos.

http://archos.com/
Posted by PDXRitchie on September 17, 2009 at 1:17 PM
37
@21, um, don't you mean Leotarded? ;)
Posted by C from Mass. on September 17, 2009 at 1:39 PM
Will in Seattle 38
In related news, Firefox now has browser dominance and OpenOffice has app dominance in the EU and the Far East.

Not a good day at the lazy M.
Posted by Will in Seattle http://www.facebook.com/WillSeattle on September 17, 2009 at 2:05 PM
Uriel-238 39
I will never, never, never own a Zune or an iPod so long as I live. (Unless someone gives me one, but those that know me know that's a bad idea.)

I will never use DRM encrypted music so long as I live and there are alternatives available. But I'm not afraid to crack DRM encoded media, or reacquire an unencoded version, having already attained the rights to listen to it. Both iPod and Zune are simply fashion-marketed engines for companies to sell you your favorite media over and over again.

For a handheld app device, I'll look forward to something that supports open source software (say something Chrome or Linux based). The Archos 9 will do in a pinch, if it's cheap enough on release.

For a country that is afraid of getting anally violated without consent, folks in the US are awfully keen to let the multimedia industry butt-rape us without lube whenever they want.

Europe is significantly less inclined, and for that I am appreciative.
Posted by Uriel-238 on September 17, 2009 at 2:20 PM
Will in Seattle 40
you really should check out the new iPod though, it is super sexy.
Posted by Will in Seattle http://www.facebook.com/WillSeattle on September 17, 2009 at 2:42 PM
41
God you're anal Uriel. The zune and ipod have both played mp3s and drm-free video from day 0. So, your point is? I'm somewhat baffled by the comparison of playing mp3s I bought from Amazon on my ipod to anal rape.
Posted by daniel12342343 on September 17, 2009 at 3:05 PM
Will in Seattle 42
I think he meant aural rape.
Posted by Will in Seattle http://www.facebook.com/WillSeattle on September 17, 2009 at 3:14 PM
Arboreality 43
I have been saying this FOR YEARS. Someone at Microsoft should be fired.
Posted by Arboreality on September 17, 2009 at 6:09 PM
Lavode 44
As a self-professed Apple fanboy, I love how postings like Dan's bring out the worst. On one side you have the iPod owners smugly trumpeting how superior their product is, and on the other side you have the Zune owners saying how they don't need features, quality, intangibles, aesthetics, etc.

Where's Reality Check in all of this?
Posted by Lavode on September 17, 2009 at 11:27 PM
kristinbell 45
How is iTunes a nightmare? lol It is so simple to use, even a monkey could probably use it.
Posted by kristinbell http://kristinbell.org on September 20, 2009 at 5:21 PM

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