
The day before yesterday I announced my plan to show my gratitude to Microsoft—which recently donated $100,000 to the campaign to approve Referendum 71—by switching to Microsoft's splashy new search engine Bing for ten days.
The ten-day stipulation is kind of arbitrary—if Bing's a significant improvement on my old standby Google, I most likely won't notice when the ten days are up. So far my Bing adventures have been sleek and lovely. I especially appreciate the e-z "preview" action of its image search. The only thing I miss about Google is the name. "Googling" is an easy-to-understand activity. "Binging" reads like something you do before "Purging."
Yesterday, Slog tipper Ben alerted me to this TechFlash.com item, which essentially just recounts the basics of my Slog post, but has since brought some interesting feedback from TechFlash.com commenters:
I will now be changing from Bing to Yahoo. Microsoft is crazy to get involved in social issues. They can do whatever they want within their company, but they should stay out of this stuff.
If they want to play in the political arena..then so be it. I will not use Bing, and will start to move away from Microsoft products. My stance is sell your product not your agenda. Companies need to stay away from politics because you can't please everyone!
Why they are focusing on pushing a controvertial social agenda rather than making better products is beyond me, but polls continue to show that the vast majority of americans are in favor of traditional marriage, so Microsoft is in the minority here.
These types of comments show exactly why what Microsoft did is so important. Referendum 71 isn't just some random political cause: Microsoft is based in Washington State, and if opponents of Ref. 71 succeed in stripping the state's same-sex couples of near-equal rights, a whole bunch of Microsoft's workforce will be among those hurt. So suck it, TechFlash haters.
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