First, the photo. And then the story:

On Monday, a pro-choice blogger called out "the worst marketing decision ever": An Ohio dry cleaner who puts pro-life messages on wire coat hangers.

Springdale Cleaners, a dry cleaning chain with 10 locations in the Greater Cincinnati area, returns laundered clothing to customers on hangers that read “Choose Life” beside an image of the owner’s granddaughter.

I think it’s the perfect place to advertise a pro-life message,” Springdale Cleaners owner Paul Dehler told HuffPost. The 66-year-old said he printed the images on the hangers to support his sister, who's opposed to women’s right to choose an abortion. “I don’t get into all that,” Dehler said of the abortion debate. “I’m just putting the message out there, and doing it for my sister.”

Stay tuned for NRA-themed body bags.

(Thank Brice for the tip. )