Take a look at how Google's homepage is dressed right now for the Olympics:
That text below, if you can't see the image, reads like this:
"The practice of sport is a human right. Every individual must have the possibility of practicing sport, without discrimination of any kind and in the Olympic spirit, which requires mutual understanding with a spirit of friendship, solidarity and fair play." –Olympic Charter
In the same vein, check out how the UK's Channel 4 changed up their logo in honor of the Sochi Olympics—and whoa, the video they released about it—over at Joe My God. Good job, world! Keep it up!