Well, this news just blew up the internet. Matthew Panzarino at TechCrunch explains:
Facebook has announced plans to purchase Oculus VR, the company behind the Rift headset, for around $2B in cash and stock. This includes $400 million in cash and 23.1 million shares of Facebook common stock.
Here's a video interview about the Oculus Rift from earlier this month:
I have no fucking clue what Facebook is doing here. At least the pile of money Facebook threw after WhatsApp kind of makes sense. Even Facebook can't throw two billion dollars at a startup without some sort of a plan, but I just don't see how this plays into their strategy at all.
What do they care about virtual reality? Sure, Facebook has games, but not those kind of games. Could Zuckerberg have some sort of augmented reality Facebook interface in mind? Or is he just buying the shiny new cool toy that had the whole tech world buzzing earlier this year? No matter what the hell is happening, I do expect to be reading a whole lot of information-free think-pieces about this purchase starting bright and early tomorrow morning, so we've got that to look forward to.