Mmm..Chipotle. Delicious. See how much I like this? I eat like this every day.
See how much I like this? I eat like this every day. Joe Seer / Shutterstock.com

Yesterday saw Hillary Clinton’s first official day of campaigning. The first stop on this tour was Iowa, the state that said, “Eeeww, girls are gross!” last time she ran for the Democratic nomination.

Eschewing the corporate jets, giant banners, and cheesy '80s rock music usually accompanying a campaign kickoff, Hillary arrived in a van. I didn't look hard enough to see what type of van it was, but I’m praying it was a 1997 Dodge Caravan. She visited the local community college and got down to the music that kids love these days. She visited a coffee shop. And as the ultimate everywoman move, she ate at Chipotle.

Her message was vague and populist. Hillary is not a scary moneybags looking to fulfill the Clinton political destiny. Hillary is not a pantsuited feminazi bent on castrating all men. Hillary, or “Hills,” as I imagine she now wants us to call her, is here for the people. She’s here to help the middle class, people like you. Hills just wants to sit down with you over a cup of coffee and nod her head empathetically while you talk about the struggles of everyday life. Hills gets us. Well, not me, I’m a super-progressive, black single mother who grew up without electricity. But she definitely gets the moms and pops of Iowa. Look at her down that Burrito Bowl.

I really kinda liked old Hills—tough, strong, smart, unsmiling Hills. But this move to kinder, gentler Hills of the People makes sense. And politically, the Left could definitely use a more populist message to get fired up about. Let’s see if this message carries through as we get past initial platitudes and into the nitty-gritty. I’m interested to see what new, populist Hillary has to say about environmental regulations, Black Lives Matter, tax reform, immigration reform, and Wall Street. If Hills keeps this up, this might actually turn out to be an interesting campaign.