Comments

3

Sexism alive and well at the Stranger. Good on you exercise your identity privilege.

4

see and all this time i thought the ultimate fuck you to trump would be HQ2 in mexico city.

5

There's especially no reason to stay in the US while both the right and left appear aligned against tech companies.

But yea, an underwhelming Katie piece. More of a random thought she turned into an article than possessing any real informative value.

Also, the cuck metaphor is bad. The Amazon equivalent of fucking your wife would be opening up HQ2 in Portland. And if that happens, it's because you should have shown more appreciation to both.

6

Opening HQ2 in the Bay Area would be like fucking your ex.

7

No way on gods green earth is Bezos gonna paint a target that big on his back.
He has millions of employees to be responsible to and, even though it currently doesn't seem like it, he IS vulnerable to competition.

8

Sigh, I so miss Goldy!

9

And Paul, and Dominic, and Sydney, and...

So many of these articles are like a brainstorming effort!

11

Obviously the whole "equal but separate HQ2" idea is bunk, that's not how any corporation works. There's going to be one HQ, and that HQ will be in Seattle until Project Omega-Project is complete and the whole thing lifts off into space and lands next to the secret base on the far side of the moon.

But that will take a while, of course, these kinds of plans are long-term. In the meantime, they'll open their subsidiary campus as close as possible to the most expensive mansion Bezos owns, wherever that happens to be when they get around to it.

13

@12

"This time it's different" is the holy writ of American Tech Utopia, yes indeed. But religious texts sure do pile up a lot of unfulfilled predictions after a while, don't they?

16

@14

Wrong company slogan.

In terms of corporate governance and finance, Amazon (like most tech giants) is deeply conservative-- there is absolutely nothing innovative in their present business structure, and they've shown no sign of uprooting or even altering it.

The "second headquarters" guff is nothing more than a marketing carrot-stick they're using to extract more revenue from Seattle and whichever city they've chosen for their satellite campus.

17

@15

That's not how "equal" works.

A "CEO2" who can be unilaterally fired by the real CEO is nothing more than District Manager with a grandiose title, and the building he or she sits in is not a headquarters.

18

The frightening reality of Amazon is they don’t do anything special other than be big.

They have no unique skill. No unique product. They sell stuff on the internet for cheap. That’s it.

Nothing they do can’t be done by someone else better and cheaper.

Sure. They sell an astronomical amount of shit on the internet. But China or Saudi Arabia could throw their money, national will, and weight behind a competitor like Ali Baba and undermine the growth markets in Asia and Africa take over those supply chains, pay people garbage wages, and eventually edge out Amazon in the west by being cheaper.

That’s the problem with a business model that’s just a race to the bottom of selling shit cheap at any social cost. Some other country is always willing to exploit people more or pollute more.

19

@11 "... [Amazon]'ll open their subsidiary campus as close as possible to the most expensive mansion Bezos owns, wherever that happens to be when they get around to it." --RBS

If I were a Billlionaire, I'd have tons of centrally-located tax-incentivized (handouts = austerity!) Hives spread out all over America, filled with robots (robotslaves) and/or Depends-clad, LSD-microdosing 'interns' / pieceworkers / 'sub-contractors' fulfilling their Dreams whilst also fulfilling my Orders.

Plus I'd sell tons of Entertainment.
Simulators! Virtual Reality! Sex Bots!
And probably teleporting.

But I'd stick to one HQ.
Till we put it in Space.

20

@19

Of all the sci-fi out there, I've never understood why the Internet Barons have chosen the very worst late '70s dreck as the inspiration for their stupendously expensive hobby projects.

Personally I'd settle for a working replica of the Spruce Goose. And like a vast collection of orchids or butterflies or something, just to keep everyone around me a little spooked.

21

I thought Denver was a no-brainer for this one

22

In my opinion Amazon has given small business and entrepreneurs leverage to compete against corporations with deep pockets and whose bottom line is the same as Amazon's or mine. But at least I have a semblance of a chance.

23

@18 Er, not really. "Selling stuff for cheap" isn't their most important business; that would be AWS, which pretty much powers most websites in the world and is responsible for almost all of their operating income. "Selling stuff for cheap" is just a giant ad for AWS.

24

I think that HQ would be located in New York. There is also a discussion on this topic on https://edubirdie.com/do-my-homework. If you are curious you can check there.

25

18 - Wrong. AWS is the real innovation, and initially built as a common api stack for internal use. Azure and others will catch up, but that’s the revenue driver that allows the monopolist moves in all the consumer verticals. Cmon, I thought you were a Doctor....


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