Vitaminsugarwater? Or more accurately, Vitamincornsweetenerwater?

Do people really think that if you mix vitamins with water it magically tastes like lemonade, or orange? I would like to meet one of these consumers who cling to such a belief.

Not to be confused with Coke, of course, which is basically Cornsweetenerwater (without the vitamins).

I claim prior art in using Water.

Heck, I even wrote a story a few decades ago talking about Vitamin Water, so I guess they owe me royalties.

Vitaminwater Zero, though. Strangely delicious and sugar free. It's my second favorite "zero" miracle drink ever, though it ranks far behind the beautiful elixir of life that is Coke Zero.

So whats the deal with that Vitamin Water lounge? Looks um..weird.

Gleeson's paper must read like an old Seinfeld bit. "And what's the deal with Vitamin Water?..."

If you don't read the label, you may as well say it has what plants crave.

Really? How stupid are people that they don't know there's sweetener in there? The real question is whether those vitamins are in a form our body can digest. Now there would be a worthwhile case.

I prefer Vitamin K.

@9, it's not that people are so "stupid" that they don't realize there's sweetener in there, it's that if you have an intentionally deceptive name, you're eventually going to get smacked down.

grapenuts is next.

@11

I don't see how it's deceptive. If it has water, and has vitamins, and has a list of all the ingredients in order, then the consumer can't complain.

I mean, you can't claim that "Corn Flakes" is deceptive because it has some chemical stabilizers in it.

Or, to reference a brilliant movie, that Girl Scout Cookies aren't made from real Girl Scouts.

the name vitimin water did always rub me the wrong way. it'd be like putting the word "green" in something that wasn't environmentally friendly. like, the hummer green-4. when it's clearly benefiting off the perceived characteristic it ought to actually have it. though the suit seems to be over the use of the word, "healthy," and not merely "vitamin." i agree. vitamin water is misleading. but finding a way to voice that in the form of a rule? good luck. the rule the plaintiffs are proposed seems too broad, that's for sure.

@14... Adam's Family Values was brilliant?

I've been wondering about that "Vitaminwater Socialclub" that popped up in the previously-named Sole Repair space. What gives? Is it really funded by VitaminWater/CocaCola?

Ugh. So fucking fed up with hearing about Vitamin Water. Haven't people realized it's just watered down Robitussin?

@17- My guess is it's a way to invade our daily activities and re-brand hipster culture. And it works. Just take a look at all the Facebook profile pics with "Vitaminwater" repeated in the background.