It's possible that by eliminating many of the site's less-popular assets and focusing on the winners, the reorganization will position more high-quality content in front of those subscribers.
Isn't this the story of the last 15 years of media? I guess the Buzzfeed-ification of important media sources will continue. Make it popular, make it shareable on social media, and make it cheap. If you have to choose between a blog that covers lists of cute kitten facts and gets thousands of hits or one about climate change with few hits, what do you think is going to happen?
2. Many newspapers got carried away with blogs, which made content hard to find for all but hard-core followers. A lot of great content never gets seen, so it makes sense to find ways to bring that same content to wider audiences.
The blog didn't disappear; it simply escaped the confines of its reverse chronology layout.
The bloggers, their style and their content have become the standard for every digital publication.
2. Many newspapers got carried away with blogs, which made content hard to find for all but hard-core followers. A lot of great content never gets seen, so it makes sense to find ways to bring that same content to wider audiences.