So without reading the whole thing, who are they against? What's this thing aimed at? What specific people are the enemy?

It can't just be Trump which is too obvious.

@1: A statement does not necessarily have to be "against" anyone. Especially if that statement is an attempt to educate.

@2
You just proved your own point wrong.
Every statement is in opposition to something.
Charles would understand.

@1 It doesn't have to be against anyone (though it likely is). It is a statement of principles, though they seem, for the most part, to be little more that stating the obvious.

Note they are pointing out the media false balance.

Or, if you will, Fake News.

@3: Only in a world where one thinks objective truths are up for debate, I suppose.

Prediction: further increases in urban smug.