Go to Patagonia.com right now and you'll see quite the landing page.

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Unfortunately, I doubt Trump buys much fleece online these days, but for other shoppers, Patagonia has plenty of information on how to help protect National Monuments like the ones Trump just shrunk.

As Kim from The Stranger's Things to Do team pointed out, the land was actually stolen from Native tribes long ago, so the marketing here might be slightly tone-deaf, but it should be noted that tribes overwhelming support keeping Bears Ears a National Monument, and have vowed to sue Trump over today's decision to slash the protected lands by 85 percent.