One interesting thing about these videos (and the debut Oscar iPad ad) is that the default position for handling the iPad seems to be with your feet up on a table; for Apple—which Steve Jobs went out of his way to label as the world's largest mobile computing company—they're not portrayed as very mobile. It looks like a strictly couch-only kind of device. Another interesting thing is that even the hand models can't make typing on an iPad look easy or pleasant. According to the e-mail video, the keyboard uses mobile phone tricks like auto-complete to make typing more do-able. This device will obviously live or die by the apps, and I think it'll be successful, but I'm surprised that Apple is presenting the iPad as such a passive device.