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Starting tomorrow, hundreds—maybe thousands—of people will be starting a bookclub on Twitter to discuss Neil Gaiman's novel American Gods. The bookclub is, unremarkably, titled "One Book, One Twitter."

The brainchild of Jeff Howe, author of Crowdsourcing and a contributing editor at Wired magazine, the One Book, One Twitter scheme launches tomorrow. Readers have been voting for the book which they'll be tackling for the past month, with Neil Gaiman's fantasy novel American Gods eventually triumphing over titles including Fahrenheit 451 by Ray Bradbury, Slaughterhouse-Five by Kurt Vonnegut, Song of Solomon by Toni Morrison and The God of Small Things by Arundhati Roy.

I haven't read American Gods, but I'm a little disappointed that those other books lost out. A Twitter discussion of Slaughterhouse-Five would be disjointed and crazy and weird, just like the book. Gaiman has a very strong Twitter presence, though, and it will be interesting to watch his reaction to all this. You can follow the bookclub at the official Twitter feed of One Book, One Twitter.