You can see the media trying to make this lady into a Steven Slater-style American Hero™, but it will never work. New York Post sez that English professor Lynne Rosenthal took a stand at a NYC Starbucks:

"I just wanted a multigrain bagel," Rosenthal told The Post. "I refused to say 'without butter or cheese.' When you go to Burger King, you don't have to list the six things you don't want.

"Linguistically, it's stupid, and I'm a stickler for correct English."
..
Yesterday's breakfast-bagel tussle heated up when the barista told the prickly prof that he wouldn't serve her unless she specified whether she wanted a schmear of butter or cheese — or neither.

"I yelled, 'I want my multigrain bagel!' " Rosenthal said.

Rosenthal wound up getting arrested. I'm sorry, but a customer pitching a fit over a bagel will never be as compelling a story as a fed-up flight attendant.