From this morning’s glorious press release:
IHOP RAISES THE BREAKFAST BAR WITH NEW “IHOP AT HOME” RETAIL LINE
52-Year Old Icon Is First National Restaurant Brand to Bring Breakfast Items to Freezer Shelves“When our guests don’t have the time to visit an IHOP Restaurant but don’t want to settle for their at home breakfast, IHOP at HOME provides a delicious new option,” said Jean Birch, IHOP president. “IHOP has long been loved for its unique breakfast dishes that can’t be found elsewhere, and IHOP at HOME offers busy, on the go consumers delicious new choices for the most important meal of the day.”
The new line up of IHOP at HOME items can be found starting today at more than 3,000 Walmart locations nationwide, and plans are in place to expand the line and distribution to additional retail and grocery outlets in the coming months. IHOP at HOME products are not available at IHOP restaurants.
The new IHOP at HOME frozen breakfast products can all be prepared in microwave or conventional ovens and the initial lineup includes…
Full initial line-up here. Here’s a highlight:
The Griddle n’ Sausage Wrap boasts a breakfast sausage covered in buttermilk pancake batter with a hint of maple syrup.
BRB, buying stock in sansabelt.
I can’t get past “don’t want to settle for their at home breakfast”.
Yes, why settle for real, nutritious food at home when you can have yet another line of processed shit, this one featuring the IHOP brand? Gah, we deserve this obesity epidemic. We really do.
Huh? Why fuck around with this when I’ve got a Burger King a block away?
Mmmm. Makes me want to go to the vegan breakfast place 3 blocks from my home instead …
That sausage wrap sounds good, or at least would be good if made by anyone other than IHOP.
Heart Attack here I come.
What bullshit! Bob Evans has been making breakfast foods from their chain restaurant available for decades. But mmm, sausage….
I’d like a few more options around the fat sandwich, please!
No, thanks! This means you’d miss out on the fabulous ambiance of an IHOP. Those places are kook magnets. I saw a guy waving a sword in the U-District one once.
@10 That was a classic IHOP, and I’m glad I got to experience it’s weirdness a few times before they tore it down. I’ll never forget the time a maggot fell from the ceiling onto my plate. The waiter was so worried that I’d throw a fit in the middle of the restaurant, but I couldn’t stop laughing, because…well…god damn, just another layer of scuzzy strangeness to that place.
Omelet Crispers “in a crispy coating”. I am speechless.