You can stop biting your nails in anticipation because Pantone has announced the color of the year for 2011: Honeysuckle, aka PMS 18-2120.
“In times of stress, we need something to lift our spirits. Honeysuckle is a captivating, stimulating color that gets the adrenaline going — perfect to ward off the blues,” explains Leatrice Eiseman, executive director of the Pantone Color Institute®. “Honeysuckle derives its positive qualities from a powerful bond to its mother color red, the most physical, viscerally alive hue in the spectrum.”
Please take note and start dressing and painting your homes accordingly.
Not bad as far as pinks go, I guess, but not quite “a brave new color for a brave new world,” as their copy writers would have us believe.
so sad for erica.
I prefer to think of it as “FCKH8” pink…
Good eye, Canuck! And apropos of messagewear, I got my IGBP t-shirt (fucking finally, just in time to wear to NO family holiday gatherings until MLK Day Brunch), and I have to say the particular purple it is, is really very nice.
It just looks like pink to me.
Typical designer contempt for the hard job of the copywriter, Mr. Huffman. Harrumph.
Screw pantone. In 2011 like just about every year of my life, my 2011 color is hunter green. Why? Why not.
Is this for coated or uncoated stock? Must I assume coated?
Can’t I just buy a bunch of Pantone sheets and put that on the walls of my house instead of paint? That way when next year’s color comes out I can just pull last year’s off!
Looks like pepto pink to me.
@6: On the contrary! I have nothing but respect (and sympathy) for someone who’s forced to come up with hundreds of words about the color pink. I’m guessing the writer probably sees the humor in this, even if his/her overlords at the Pantone Color Institute do not.
@11: It IS pretty great. Hidden snark is one of the few pleasures of the copywriting life.
Nope.
For the rest of year, I will refuse to tip waitstaff, in honor of Mr. Pink.
No way, gus! I can’t believe you got your shirt! I think mine has been submitted as an offering to the Canadian Postal gods, or something… I am sad, though, on your behalf, that you didn’t get to wear it to any holiday events. Xmas Chez Canuck was a glitter fest this year: Purple and lime green sparkle covered ornaments hanging from light fixtures, mmm, those purple shirts would have fit right in. Am rockin’ the STR8 against H8 bumper sticker, though…
That is soooo 1986.
Heck, I painted my egg-carton caterpillar that exact color in second grade, then added googly eyes and lime-green antennae made of pipe cleaners spiraled around a pencil. Am now looking to see what color(s) I presciently used in my third-grade artwork.
I prefer Puce to Honeysuckle, thank you.
@9 – Good plan.
@10 – My thoughts exactly.
<insert comment about how Pantone can’t be accurately represented on a computer screen>
Fuck you, Pantone.
In other news, a guest at my NYE party was wearing slacks this color. I wonder if he knew something….
Canuck, I hope yours arrives soon. If I recall correctly, we ordered the first day Dan announced it. Like, years ago…
Mmmmmmmm…. Pepto Bismol.
It’s ugly. I shall be unfashionable this year, and only hang out with other unfashionable people.
@20 or in CMYK either.
The NY Times reports this as a trend for …bathrooms. Already lived through that once, never again.
Fingers crossed, gus. I think we also managed to order them just before the trendy additional styles came out, no? Ah well, I plan to trim out the neck a la Flashdance circa 1982 anyway…
If this color is supposed to “lift our spirits” in “times of stress” why is it called “PMS” 18-2120?
Also, aren’t most honeysuckle flowers white or yellow?
This is a bad omen, people!!
@28: Mostly, yes, they are. But I’ve seen pink ones also. Unfortunately, they’re a much lighter shade of pink.
Would Steel Magnolias consider that color “Blush” or “Bashful” ?
It seems very … vaginal.
Don’t know what the “18-2120” part signifies, but it’s pink enough to give me PMS.