This will sound incredibleโand, indeed, it might indicate how the size of Boeing’s present crisis is under-appreciatedโbut none other than Jason Rantz, Seattle’s market-loving warrior,ย is so confounded by Boeing’s ever-mounting problems and bad press that he has fallen into a state of despair.
But let’s step back for a moment and ask a major question. What exactly is despair? And, furthermore, what makes it different from, say, hope? A precise answer can be found in Spinoza’s Ethics, which George Eliot (Mary Ann Evans) translated from Latin around the middle of the 19th century.
Spinoza, by way of Eliot’s English:
Hope is nothing else than an intermittent pleasure arising from the image of a past or future thing, concerning the issue of which we are doubtful; fear, on the contrary, is an intermittent pain also arising from the image of a dubious [doubtful] event. If the doubt connected with these emotions be removed, hope becomes confidence and fear becomes despair…
This is the dark zone of feeling that Rantz has entered. One where all doubt has been removed from fear. This is his despair:ย
And this:ย
Airbus wins jet orders from two Asian customers of rival Boeing https://t.co/i12vNsYMtI pic.twitter.com/pmPlSaD3On
โ Reuters U.S. News (@ReutersUS) March 21, 2024
And this:ย
Korean Air Lines Co. passed over embattled Boeing Co. โ typically the carrierโs top aircraft supplier โ to order 33 Airbus SE A350 wide-body jets in a $14 billion deal as it seeks to streamline its fleet ahead of a merger with Asiana Airlines Inc.
Yes, things look bad. But I think Rantz’s despair has another and deeper cause. He lost all sense of doubt, both as hope and fear, because the only acceptable solution to this crisis is the market. This institution is supposed to do everything imaginable with great success: provide jobs, fix the environment, reward innovations, and so on, and so on. But five years after Boeing planes started falling out of the sky, he knows that market-awesomeness can’t save the company. Indeed, the market might actually offer nothing but the final nail in its already-stuffed coffin. What’s left for Rantz? The apocalypse: “Now is the time to wonder what the state of Washington would look like if Boeing started losing orders.”
Of course, the solution Rantz cannot contemplate but that would certainly restore hope (the source of Spinoza’s confidence) for many who can is that the government seizes control of the company and, over a long period of time, rebuilds the foundations it lost when its focus became not the production of safe planes but the maximization of shareholder value. And the longer the government takes to do this, the worse the situation will become.
Now, what exactly is Marxism about? Not socialism, sadly. That’s a misconception. Marxists have nothing to say about a society that operates outside of the economic conditions that are historically specific to capitalism. This point was repeated again and again by one of Japan’s top mid-century economists, Kozo Uno. A Marxist with something to say about economics outside of the system that privileges above all income in the form of profits is saying something else to you.
A Marxist is first a structuralist, a purist. Next, they connect the structure with empirical results. Lastly, these results are related to or identified with a historical development. That’s the beginning and the end of it.ย
With this understanding, what can a Marxist expect to see in the world of events and things (the airplane market) from what Uno calls “pure theory” (the structure of capitalism)? Boeing’s rivalry with Airbus was probably settled five years ago, and the latter will likely dominate the market for a decade if something is done by the US government now and much more or permanently if the government sits on its hands. Why? Because if Boeing’s plan had succeeded, if it managed to sell lots of crappy planes and satisfy shareholders, Airbus would have been forced to do the same.
As a consequence, what the pure theorist of capitalism cannot doubt is this: The tremendous commercial success of the pre-crash 737 Max certainly set Airbus in the same direction around the middle of the previous decade. If it didn’t do so, then it would have been history. The market would have punished it. But those plans (crappy planes for the many/happy shareholders for the few) were probably dumped when it became vividly clear that Boeing was in real trouble. What this means, upon a closer consideration guided by theory, is Airbus has been working on building product-confidence for half a decade while its competitor’s state of confusion increased year by year, month by month, day by day.
Update, March 22 at 10:15 am: And in fact, just this morning, NBC news confirmed my speculation. Airbus CFO Thomas Toepfer told the outlet “the situation had made Airbus ‘obsessed by the thought’ of ensuring it does not happen on one of its own aircraft.”ย
In short, the culture needed to make great planes has strengthened in Europe as it has evaporated in the US.ย ย ย

is Boeing’s
Board of Directors
those who steer the maker
of planes controlled by Profiteers
or by Stakeholders? therein lies the Key
to Rantz’s Miseries. let’s Hope he
Encourages Boeing to put a few
of Boeing’s Union Workers on
its board of Directors & may-
be toss in a few Passengers
as well before mr Rantz
follows So Many of
those suffering
Diseases of
Despair to
a Sackler
Fambly
‘Solution.’
or just Save
the Capitalists
from Themselves:
Nationalize it.
let’s do
Big Oil
Next.
Commercial airplanes are only about 1/3-1/2 of their business (and a certain percentage of that is cargo only). They also do military and something called “Global services”, which seems to be logisitcs. That accounts for 98% of their revenue (according to Investopedia).
Boeing’s not going anywhere. But they need to clean up their act. Putting some normies on the board would be a good start.
I’m always simply surprised that commercial air travel is a thing.
having it be both cost effective and safe is only going to be possible through tight government regulation.
otherwise, it’s just seeing how many temp workers in the supply chain are possible before shares tank due to having too many deaths per mile.
didn’t he hook up with brandi and move to florida?
Why should the government do this for Boeing or any company? If they can not build quality products their market share will evaporate and they will go out of business. We are witnessing the market correcting that right now. Either they clean up their shit or continue the downward spiral. Boeing airplanes are not a critical national item that requires intervention and the notion that the government can run a commercial company like Boeing better is pretty laughable. To be fair to Boeing as well many of the headlines we have seen recently are about older planes are not being maintained correctly. The airlines shoulder the responsibility for those issues not Boeing.
The Reaganism Miracle writ large.
@5 What the government should do is restore the regulations and anti-trust laws that have been eroded since Reagan. Adam Smith’s biggest mistake in how he envisioned Capitalism is that he had assumed that men of business would be educated, moral people and that peer pressure would hold their worst desires in check. The world has since learned that unregulated capitalism is a race to the bottom that destroys the very fabric of society. Capitalism only works long term if government provides a check on greed and limit avarice. Boeing needs to be broken into several competing businesses, so that the market will again regulate their behavior.
If youโre nervous these days boarding a Boeing aircraft, just wait until you board one from a company run by the state or federal government.
This may be Charlesโ plan to eliminate carbon emissions from air travel. Scare everyone into staying home.
@9: Only Charles could write an entire post on the economics of the Airbus-Boeing rivalry without using the term, โlaunch aid.โ
what an incomprehensible screed.
I read the linked Rantz post twice, and did not see any signs of despair. Instead, Rantz merely notes Boeing’s well-documented safety issues could result in the company loosing business. Rantz then observes because Boeing is the region’s largest employer, its decline could result in economic problems for Washington. There’s nothing remotely controversial about this take.
Rant’s recent piece struck me as far less emotional than Charles urgently calling for the nationalization of Boeing not that long ago: https://www.thestranger.com/slog/2019/12/23/42370873/its-time-to-nationalize-boeing
Speaking as someone who represented dozens of victim families in the two Max 8 crashes, and currently represents 27 passengers from the Max 9 incident, and has therefore seen behind the Boeing curtain, the answer to ongoing issues is not nationalization.
Boeing needs to shift their focus from stock prices and profits to engineering excellence and safety. This is a difficult but doable cultural shift because there was a time when Boeingโs focus was engineering excellence. Both safety and profits flowed from this former focus.
Jason is correct that the country in general and the PNW in particular will be well served by Boeing getting its act together asap.
That said, I applaud you for bringing Spinoza into the Boeing dialogue. โAll things excellent are as difficult as they are rare.โ